- For Anyone New To The Sales Marketing Fold, Email Automation Is Different From Newsletters And One-Off Campaigns That You Usually Send To A Whole List Of Subscribers In One Go.
- An Automatic Email Campaign Is Designed To Automatically Send To A Particular Person When They Meet A Certain “Trigger”.
- This Could Take The Form Of A Welcome Email When Someone Subscribes To Receive Updates From A Brand Or A Brand Reaching Out To Gather Feedback After A Recent Interaction Either Online Or In Person.